University research indicates that a fundraising event participant’s knowledge that his or her efforts will be made public can have a significant impact on their fundraising efforts, according to a January 2009 report in The Economist.
University research indicates that a fundraising event participant’s knowledge that his or her efforts will be made public can have a significant impact on their fundraising efforts, according to a January 2009 report in The Economist.
Click here to read the full article from The Economist, originally published on January 15 2009