A charity walk or run raises money for a good cause by capitalizing on people’s desire to help as well as get in shape. And there are any number of good causes that need cash infusions–from cystic fibrosis, AIDS or breast cancer research to school districts that face music and sports cutbacks without additional revenues. A planning guide titled: “381 Plan a Fund Raising Event” helps organizations plan and execute walks and runs designed to have a maximum fund raising impact.