The basic strategy behind birthday fundraising is for individuals to ask for donations to a nonprofit in lieu of birthday gifts -- essentially ‘giving
Pan-Mass Challenge sets record with $40 million in contributions
The Pan-Mass Challenge, the nation’s most successful athletic fundraising event, drew more than 5,700 cyclists from 35 states and eight countries to
Peer-to-Peer Fundraising Strategy: Using Birthdays to Raise Money
An early leader encouraging supporters to give up their birthdays to raise money for water-related projects was charity: water. The organization’s
Fighting Apathy, American Heart Association Rebrands
When it comes to selling the U.S. on healthier hearts, the American Heart Association has long relied on rational tactics. Heart disease continues to
Pan-Mass Challenge to release app that will track riders during two-day ride
The founders of Kayak.com and Rue La La together have developed a new mobile app for the Pan-Mass Challenge that already is being used by riders to
RaceTrac reaches $1 Million Milestone In Giving to The Michael J. Fox Foundation for Parkinson’s Research
RaceTrac announced that its cumulative giving to The Michael J. Fox Foundation for Parkinson's Research has exceeded $1 million. This milestone is due
20th Parkinson’s Unity Walk Raises More Than $1.6 Million in Donations for Parkinson’s Research
KINGSTON, N.J., July 22, 2014 /PRNewswire-USNewswire/ -- Over 11,000 people from across the country came together on Saturday, April 26th in New
Everydayhero™ and Rock ‘n’ Roll Marathon Series Unite to Empower More People to Give Back
CHARLESTON, SC--(Marketwired - Jul 22, 2014) - Everydayhero, an innovative, cloud-based crowdfunding service from Blackbaud, Inc. (NASDAQ: BLKB),
Running out of room: Charity races skyrocket in popularity; concerns grow about oversaturation
...the Color Run is part of a boom in charitable races that both runners and fundraisers say threatens to oversaturate the market and spread runners’