For Blue Sea Philanthropy's Brian Carney, successful P2P fundraising campaigns aren’t about money. They are about community. Successful campaigns
Derrick Feldmann: Give Your Fundraisers Something to Believe
Derrick Feldmann, author of Social Movements for Good, recently challenged attendees at the Peer-to-Peer Professional Forum's annual conference to do
Peer-to-Peer Fundraising Gets Its Moment in the Sun
No matter where you looked over the past two weeks, peer-to-peer fundraising was drawing big headlines. The trade media -- as well as a number of
Finding and Reaching Your Audience in a Digital Age
If you don't know your audience, it's difficult to build an effective peer-to-peer fundraising campaign, says Jim Hennessey, director of consumer
Smaller Charity Walks See Gains; Big Events See Declines
Many of the nation's largest peer-to-peer fundraising programs have seen their revenues decline over the past decades while a number of smaller,
Relive the Best Moments from #P2PForum16
Peer-to-peer fundraisers recently gathered at the 10th annual P2P Professional Forum Conference for two days of insights and ideas. They also took
YouTube Celebrity Alexys Fleming Wins 2016 Cash, Sweat & Tears Award
Alexys Fleming, a 23-year-old expert make-up artist living with type 1 diabetes, who taps into family, friends and a network of millions of YouTube
Peer-to-Peer Thirty at 10: Biggest Campaigns Losing Ground to Challengers
Most programs at the top of the list of the nation’s 30 largest peer-to-peer fundraising campaigns are raising substantially less money for their
What Social Science Can Teach You About Thanking Your Fundraisers
Peer-to-peer campaigns spend a lot of money on recognizing their fundraising volunteers —in some cases, as much as 4.5 percent of the funds