Central Asia Institute’s New P2P Campaign The Central Asia Institute this week announced a new peer-to-peer campaign called HER: Help.
Community Is The Key to Out of Darkness Walks’ Impressive Growth
The American Foundation of Suicide Prevention's Out of Darkness Walks are proving that the traditional walk-a-thon still has a place at the
Starting a Peer-to-Peer Campaign? Answer This Crucial Question First
Before you activate your first peer-to-peer fundraising campaign, you need to have a plan. After all, successful peer-to-peer fundraising campaigns
How the Fearless Challenge Is Driving New Donors to the Canadian Cancer Society
Independent fundraising is one of the fastest-growing peer-to-peer program formats. But independent campaigns have some important differences from
How to Activate Your P2P Participants Through E-Mail
E-mail is a great tool for motivating your supporters to raise money and become active ambassadors for your cause. But many peer-to-peer campaigns
The Essential Guide to Peer-to-Peer Fundraising
Peer-to-peer fundraising now accounts for upwards of one-third of all online fundraising* — with the average online peer- to-peer fundraiser
Move Over Ice Buckets, Here Comes #15SecondShakespeare
To tweet, or not to tweet, that is the question. A number of celebrities are being challenged to participate in a new, Ice Bucket
College Fundraisers Want Personal Experiences, Impact Stories
College students can be a great audience for your peer-to-peer program. Each year, students at colleges raise millions for charities across the
P2P Participants Who Use Email Raise More
E-mail solicitations remain an effective tool for peer-to-peer fundraisers. But a new study suggests that charities need to do much more to encourage