Original Broadcast Date: April 2020
Corporate matching gifts are an often overlooked opportunity to exponentially increase revenue raised in peer-to-peer fundraising events. In this webinar, you’ll get a broad overview of the different types of corporate philanthropy followed by a deep dive on the mechanics of matching gifts. Learn more about effective ways to market matching gifts to donors and how to successfully integrate matching gifts into your peer-to-peer fundraising events.
You’ll also hear from Leukemia and Lymphoma Society’s Christopher Reilly about how LLS increased their revenue by $1MM+ in their first year by leveraging matching gifts.
Learning Objectives:
• Understand matching gifts and the process for requesting them
• Collect effective strategies for marketing matching gifts to donors
• Learn how to successfully incorporate matching gifts into P2P fundraising events
Speakers:
Leukemia and Lymphoma Society: Christopher Reilly, Vice President, Accounting and Financial Reporting
Double the Donation: Sydney Faye Williams, CNP, Sr. Matching Gift Account Executive
Free thanks to sponsorship by
